19 March, 2009

CELCOM INTRODUCES PREPAID MOBILE BROADBAND OFFERINGS IN MALAYSIA

-- Successfully introduces the country's first data only prepaid mobile broadband service --

(Kuala Lumpur, Malaysia – March 19, 2009) – Celcom (Malaysia) Berhad today strengthen its position as Malaysia's No. 1 mobile broadband provider by introducing Celcom Broadband Prepaid™, the country's first data only prepaid mobile broadband service. Celcom Broadband Prepaid™ is a ready-to-use mobile broadband package that can be used off-the-shelf without the need for customer registration.

The launch of this one-of-a-kind prepaid broadband service further establishes Celcom's stand as the No. 1 mobile broadband provider in Malaysia. Celcom currently offers the widest broadband coverage in the country, covering 71% of the populated areas in Malaysia, as well as boasting the largest mobile broadband community, exceeding 270,000 subscribers as of end February 2009.

Speaking at the launch event which took place at Menara Celcom today, Mr Chee Pok Jin, Celcom's Chief Operating Officer said, "In 2008, Celcom Broadband continued to stake its claim as the preferred broadband service provider, recording a 300% year-on-year subscriber growth. We are confident that this uptrend will continue and believe that the introduction of the Celcom Broadband Prepaid™ package will reinforce our position as the No. 1 mobile broadband provider."

During the event, Mr Chee Pok Jin together with Mr Kevin Henry, Celcom's Head of Business Innovation Division, presented Celcom Broadband's 250,000th subscriber a special token of appreciation. The lucky recipient, Madame Jenniffer Anak Raba, from Kuching, Sarawak was presented with a HP Mini Netbook, Celcom Broadband Prepaid™ starter packs, a Celcom Broadband Wireless Gateway (model: E961 by Huawei) and a Celcom-Vodafone USB Stick (model: K3565 by Huawei).

In addition to the launch of Celcom Broadband Prepaid™, Celcom also shared its latest and upcoming promotions for the Celcom Broadband + USB Stick + HP Notebook/Netbook, Celcom-Vodafone USB Stick and Celcom Broadband Wireless Gateway. The strategic partners present for this event includes Huawei Technologies, Hewlett-Packard (HP) and Ten Ten Telecommunications.

For more information on all of Celcom's products and services, please visit www.celcom.com.my

Launch of Prepaid Broadband Pack from Celcom

From left:

Mr. Kevin Henry (VP, Celcom Business Innovation),

Mr. Chee Pok Jin (Chief Operating Officer, Celcom)

Presentation of Token of Appreciation from Huawei to Celcom

From left:

Mr. Jiao Yang (VP, Huawei Terminals Marketing Solutions – Asia Pacific),

Mr. Alex Jiang (President, Huawei Terminals – Asia Pacific),

Mr. Chee Pok Jin (Chief Operating Officer, Celcom),

Mr. Tang Siew Wai (Head of Huawei Terminals – Malaysia)