HUAWEI nova Plus #defyexpectations
Sydney, November 11, 2016: HUAWEI Australia today announced the availability and pricing of the Nova Plus, one of the latest HUAWEI smartphones, from the recently-introduced Nova family.
Designed to meet the evolving needs of today’s consumers, the Nova Plus features a stunning multi-curve design, advanced camera technology for more vivid photography and blisteringly powerful 14 nm processing technology to increase performance and reduce power consumption and on top of that all an incredible 2.2 days common usage which delivers one uncompromised package.
“The HUAWEI Nova Plus is part of the beginning of an exciting new series,” said Marc Di Giacomo, Head of Marketing at HUAWEI’s Consumer Business Group in Australia. “We’re excited to launching the Nova Plus to our Australian customers via our retail partners Harvey Norman and Officeworks. This is a fully-featured smartphone with a premium look and feel but without the premium price tag.”
Thousands of great shots on a single charge
Enhanced 2.5D screen
The HUAWEI Nova Plus smartphone’s curved surfaces and 5.5-inch screen has an ultra-thin industrial design that features an elegantly curved section of 2.5D glass. The glass precisely meets the rounded outer edges of the phone to provide a perfect fit in hand.
As beautiful to look at as it is to use, the HUAWEI Nova Plus draws inspirations from curves found in modern architecture with its curved metallic back polished by an advanced sandblasting process, hairline finishing and signature oblong composite panel stretching across the top of the phone. HUAWEI Nova Plus’s body is made of an aluminium magnesium alloy. Metal materials account for 90% of the body.
Marc Di Giacomo continues: “Our engineers experimented with different ceramic sand grains and process parameters, including pressure and metal polishing speeds, to create the most refined finish and dynamic gloss possible”.
Outstanding Photography Experience
Today’s smartphone users demand a device that empowers them to capture and share their favourite moments, anytime and anywhere.
HUAWEI Nova Plus features an outstanding 16 megapixel rear camera, enabling it to capture more light for sharper, clear and richly refined photos in any environment. In addition, the camera supports fast autofocus for amazing accuracy, helping consumers to capture wonderful moments in their life.
The HUAWEI Nova series is powered by the Snapdragon 625 processor, which uses advanced 14 nm technology to increase performance and reduce power consumption. The HUAWEI Nova plus’s 3,340 mAh battery delivers an even longer battery life, allowing users to capture thousands of shots on a single charge.
Pricing and Availability
HUAWEI’s Nova Plus is available from today and its RRP is $549 AUD. The device, with 32 GB ROM and 3 GB RAM, will be available, in Mystic Silver, from retail partners Harvey Norman and Officeworks.
About HUAWEI Consumer BG
HUAWEI’s products and services are available in more than 170 countries, and are used by a third of the world’s population, ranking third in the world in mobile phone shipments in 2015. Sixteen R&D centres have been set up in the United States, Germany, Sweden, Russia, India and China. HUAWEI Consumer BG is one of HUAWEI’s three business units and covers smartphones, PC and tablets, Wearables and cloud services, etc. HUAWEI’s global network is built on 20 years of expertise in the telecom industry and is dedicated to delivering the latest technological advances to consumers around the world.
For more information, please visit: http://consumer.huawei.com/au/
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Geeke van der Sluis
Media and Communications Manager, HUAWEI Australia
Mobile: 0406 713 212