HUAWEI P10 and HUAWEI P10 Plus to Launch in Canada on June 6, 2017

P Series debut will bring world-class smartphone photography, battery, performance and style to Canadians

Markham – May 24, 2017 – HUAWEI Canada today announced that the much anticipated HUAWEI P10 smartphone line will be available nationally on June 6, 2017; the first time HUAWEI’s flagship device line has come to the Canadian market. With a combination of its Leica dual-camera system, battery life, speed and sleek design, the HUAWEI P Series of smartphones has been receiving rave reviews around the world.

“We are excited to be working with Rogers, Bell and Videotron in bringing these fantastic new smartphones to Canada. This is a huge step forward in positioning HUAWEI in the Canadian device market,” said Felix Li, President, HUAWEI Devices Canada. “Our new HUAWEI P10 line weaves together the exceptional imaging capabilities of Leica with our stand-out design and hardware innovations to bring users a powerful mobile experience.”

“The HUAWEI P10 and HUAWEI P10 Plus devices are exciting additions to our premium smartphone lineup and we think our customers are going to love them,” said Dirk Woessner, President, Consumer Business Unit, Rogers Communications. “As the only carrier in Canada to carry the HUAWEI P10 Plus and the HUAWEI P10 in blue and gold, we’re proud to bring our customers devices they can’t get anywhere else.”

“Bell and HUAWEI are longtime partners in broadband network and smartphone innovation, and we are pleased to extend our relationship with the introduction of the HUAWEI P10 smartphone,” said Blaik Kirby, President of Bell Mobility. “We look forward to bringing one of the world's most popular smartphone lines to Bell customers across Canada.”

“Videotron is a long-time partner of HUAWEI and we have been offering their wireless devices since the launch of our mobile network in 2010. We are proud to introduce to our customers the latest iconic devices of the P Series,” said Bertrand Hébert, Vice-President Marketing of Videotron. “This launch is very exciting for us and for our customers.”

The new P Series demonstrates HUAWEI’s continued commitment to setting new performance standards and inspiring creative expression. Key features of the smartphone lineup include:

• The Leica Dual-Camera 2.0 / 2.0 Pro Edition, featuring the rear dual-camera set up and Leica front camera, enabling Canadians to explore a full range of portrait photography. With a 20-megapixel monochrome sensor, a 12-megapixel RGB sensor and enhanced fusion algorithms, the new P Series delivers superior technical and artistic photography features on a smartphone.

• 3200 and 3750 mAh batteries, respectively for the HUAWEI P10 and HUAWEI P10 Plus, which support HUAWEI SuperCharge technology. The low voltage, low temperature, fast charging solution comes with a super safe 5-gate protection mechanism, offering real-time voltage, current and temperature monitoring to make charging not only fast, but safe. A 30-minute charge gives a full day’s use under normal conditions and a full charge gives more than two days of use.

• The devices come with a Kirin 960 Octa-core processor, HUAWEI Ultra Memory and new EMUI 5.1 user interface. The HUAWEI P10 Plus will have a 64 GB memory. The HUAWEI P10 will have 32 GB. Both devices will have 4 GB RAM.

• Trendy colours and design, including the industry’s first Hyper Diamond-Cut finishing and colour variants created in the first cross-industry partnership with the Pantone Colour Institute, the world’s foremost authority on colour.

Rogers will exclusively carry the HUAWEI P10 Plus. Bell, Videotron and Fido will be carrying the HUAWEI P10 in black. At launch, Rogers will carry the HUAWEI P10 in gold and black. Rogers will also carry the HUAWEI P10 and HUAWEI P10 Plus exclusively in blue later this summer. Pricing will be determined by each carrier partner.

HUAWEI P10 & HUAWEI P10 Plus Canadian Fact Sheet

HUAWEI is a leading global information and communications technology (ICT) solutions provider. HUAWEI’s 177000 employees worldwide are committed to developing innovative products that support operator, enterprise and consumer customers around the world. Founded in 1987, HUAWEI is a private company fully owned by its employees, and has been named by Interbrand as one of the world’s top 100 brands – the first Chinese company to receive this recognition.

HUAWEI Canada has been in operation since 2008, and now employs over 700 people in Canada.  HUAWEI’s innovative wireless products and services support many of Canada’s leading telecommunications companies, and the HUAWEI Canada Research Centre is a national leader in advanced communications research, including 5G.  HUAWEI is proud to be a key part of Canada’s ICT Ecosystem, and is recognised as one of the Top 30 investors in research & development.

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Website: consumer.huawei.com/ca

For media inquiries, please contact:

Scott Bradley, Vice-President, Corporate Affairs


M: 613.558.5333

Email: scott.bradley@huawei.com