HUAWEI Device Reaches Global Audience through Sponsorship of Atlético Madrid, 2012 UEFA Super Cup Winners
Monaco, September 3, 2012: During the final of the 2012 UEFA Super Cup on Friday night, HUAWEI Device connected with a global audience through its sponsorship of Atlético Madrid. Wearing jerseys with the HUAWEI logo, Atlético Madrid beat rival team Chelsea by 4 to 1, to win the European Super Cup. HUAWEI Device’s partnership with Atlético Madrid, which included a three-match sponsorship in the lead up to the final, further highlights the growing strength of the consumer brand and celebrates the commercial availability of HUAWEI Device flagship products in Europe.
HUAWEI Device flagship products include:
• HUAWEI Ascend P1 and HUAWEI Ascend P1 XL, super-slim smartphones that delivers outstanding speed, power and functionality. Currently available throughout Europe;
• HUAWEI MediaPad 10 FHD, a quad-core high definition tablet. Shipping to Germany, Sweden, Russia, and Belarus this month, with other markets to follow;
• HUAWEI MediaPad 7 Lite, a good-looking, portable high-performance tablet. Shipping to Russia from late last month, other markets to follow.