Huawei Brings the Super Camera Phones HUAWEI P30 series to the Middle East and Africa, Announces Optimized Snapchat experience for users in the region
HUAWEI 30 Pro comes packed with solid camera features including a new Leica Quad Camera system and a 10 times hybrid zoom
Riyadh, Saudi Arabia — April 1st, 2019 — Huawei Consumer Business Group (CBG) unveiled the much-anticipated HUAWEI P30 Series to consumers in the Middle East and Africa region during a launch event that took place in Burj Park where the audience was treated a mesmerizing animation and lightshow projection on the Burj Khalifa.
HUAWEI P30 Series are the company’s most advanced camera smartphones to date: Innovations such as the HUAWEI SuperSpectrum Sensor and SuperZoom Lens allow Huawei to push the envelope of not just photography, but videography as well.
Gene Jiao President of Huawei CBG, Middle East and Africa said: “Since its launch, the HUAWEI P Series has been at the frontier of groundbreaking smartphone photography. The HUAWEI P30 series is no exception and will push the boundary even further, rewriting the rules of photography. With innovative features like the HUAWEI SuperSpectrum Sensor and SuperZoom Lens, we were able to reshape the perception of consumers by delivering pioneering technologies that will not only offer new photography experiences, but will also take smartphone videography to another level.”
Lojain Omran the prominent TV presenter and social media personality was invited to take the stage to talk about her hands on experience of the HUAWEI P30 Pro as she was one of the first users to try out the super camera phone and share her hands-on experience when it comes to its fantastic camera and the optimized Snapchat experience.
The HUAWEI P30 Series is set to change people’s expectations of smartphone photography.
An optimized Snapchat experience.
Huawei also announced that it has worked to optimize the HUAWEI P30 series camera for Snapchat, bringing more camera innovation to users, aiming for Snapchatters to soon be able to enjoy more experience using the HUAWEI P30 camera
World’s First Leica Quad Camera with Cutting-Edge SuperSpectrum Sensor and SuperZoom Lens
Taking mobile photography to a brand-new level, HUAWEI P30 Pro is the highest-rated smartphone camera on DxOMark with an average score of 112. HUAWEI P30 Pro carries a new Leica Quad Camera on the back of the device, including a massive 40 MP main camera with a revolutionary 1/1.7-inch SuperSpectrum sensor, a 20 MP ultra-wide angle lens, 8 MP telephoto camera and HUAWEI Time of Flight (ToF) Camera to unleash the imagination. Unique to the HUAWEI P30 Pro, HUAWEI ToF Camera captures depth-of-field information to deliver accurate image segmentation and uses precise distance measurement to allow for the simulation of multiple levels of bokeh. A 32 MP selfie camera mounts the device front and produces AI-beautified pictures.
The 1/1.7-inch HUAWEI SuperSpectrum Sensor looks at light in a fundamentally new way. The RYYB HUAWEI SuperSpectrum Sensor deviates from the traditional RGGB Bayer filter by replacing green pixels with yellow pixels, yielding a high maximum ISO rating of 409600 on the HUAWEI P30 Pro and 204800 on the HUAWEI P30.
HUAWEI SuperZoom Lens:
The SuperZoom Lens takes smartphone zooming capabilities to unprecedented territories. The innovative periscope design enables Huawei to incorporate the telephoto camera into an extremely slim device. The periscope design uses a prism element to bend light at a 90-degree angle. By doing so, the sensor can be fitted in the chassis and support 5x optical zoom, 10x hybrid zoom and a never-before seen 50x digital zoom, bringing the farthest objects closer to the user’s eyes.
Dual-View Video mode: Redefining Smartphone Videography
The HUAWEI P30 Pro brings a refreshing way to shoot and view videos. HUAWEI Dual-View Video¹ uses multiple cameras simultaneously to capture videos. While shooting, the screen splits into two halves: the lower half shows the wide-angle capture, while the half that’s closer to the front camera shows a close-up shot. This mode, with its capability to capture dual perspectives, lends itself to capturing large-scale events such as sporting matches and concerts where users can adjust magnification levels as well.
40 W HUAWEI SuperCharge and 15 W Wireless Quick Charging with Reverse Charge Support
The HUAWEI P30 Pro also houses a large, high-density 4200 mAh battery, and supports 40 W HUAWEI SuperCharge, which gives the device 70 percent charge in 30 minutes. The safety of the technology is certified by TÜV Rheinland. Moreover, HUAWEI P30 Pro supports 15 W HUAWEI Wireless Quick Charge, and Wireless Reverse Charge, which enables the device to work as a power bank for selected electronic devices supporting wireless charging.
Super Night Mode: Taking the Beauty of Photography to the Next Level
The HUAWEI P30 Pro supports a newly-introduced Super Night Mode in shooting videos. Equipped with the HUAWEI 1/1.7-inch SuperSpectrum Sensor with a f/1.6 large aperture lens, ISP and Dual-NPU, and supported by the new HUAWEI AIS+OIS solution, the HUAWEI P30 Pro retains great vision at low light and every frame taken across the long exposure is better with superior colors, dynamic range and clarity. Combined, these processes enable an exposure of 3-8 seconds and produce the most stunning images in low-light settings. The “night vision” capability lets the HUAWEI P30 Pro capture videos even in the poorest of lighting conditions.
HUAWEI P30 lite:
Combining exquisite design and innovation, Huawei also launched the HUAWEI P30 lite in the region. The smartphone comes armed with a 32 MP 3D Selfie Superstar camera integrated with AI Beautification which works like a professional team to enhance users’ beauty. The rear of the device features a 24 MP AI ultra-wide triple camera comprising of 24 MP main camera with a f/1.8 wide aperture lens, 8 MP camera for ultra-wide angle shots and 2 MP lens. In order to deliver a seamless user experience, the smartphone is launched with the EMUI 9.0.1 installed and offers 4 GB of RAM and 128 GB of internal storage. The device also features a 6.15-inch Dewdrop display and achieves a massive screen to body ratio of 84.1 percent. HUAWEI P30 lite continues excellence in design and features a slim 3D curved glass exterior that provides a modern feel that smoothly merges with Huawei’s core innovations to deliver a premium and sleek user experience. HUAWEI P30 lite will be available in two colors: Midnight Black and Peacock Blue.
HUAWEI WATCH GT
Huawei also launched the HUAWEI WATCH GT Active Edition and Elegant Edition. The outdoor smart watches feature up to two and one-week ultra-long battery life respectively, industry-leading fitness and wellness tracking capabilities, multi-sport modes and classic watch look with modern sensibility. The Active Edition features the same 46 mm watch face and will be available in Black Stainless Steel, Stainless Steel.
The Elegant Edition features a smaller 42 mm ceramic bezel option and will be available in Magic Pearl White and Tahitian Magic Black Pearl.
A better themes and music service
At Huawei mobile services, Huawei Themes aims to bring more unique designs this year coupled with more dynamic themes, including themes inspired from works of Da Vinci, Monet, Van Gogh and many other legendary artists as well as themes based on local events like Ramadan. Huawei P30 series also comes with 3 months free VIP trial for Huawei Music. Millions of Arabic and International tracks are available now in Huawei Music for new subscribers.
Price and availability
Pre order started today with our authorized retailers (JollyChic, Haddad, eXtra Stores, Jarir Bookstore, Souq.com, noon and axiom). The HUAWEI P30 lite at a price of 1099 SAR, the HUAWEI P30 at a price of 2499 SAR and the HUAWEI P30 Pro at a price of 3399 SAR available on the 11th of April.
1. Feature will be enabled via HOTA update at a later date.