2019/12/18

Huawei Introduces Film Awards For Budding Smartphone Filmmakers

Huawei Introduces Film Awards For Budding Smartphone Filmmakers

• First time for filmmakers from the Asia Pacific region to be rewarded for their films shot on Huawei smartphones

• Grand prize includes USD 20,000 and a trip to Bangkok for the awards ceremony

• Film screening event in Singapore on 21 December showcasing local director Boris Boo's work

Singapore, 18 December 2019 – Huawei today announced its inaugural film awards, named HUAWEI Film Awards (HFA), in the Asia Pacific region to encourage and inspire professional filmmakers and content creators to showcase their creativity through stories filmed using Huawei smartphones that contain top-of-the-line mobile camera technology. Themed 'Empowering Your Possibilities', the HFA allows aspiring smartphone filmmakers and content creators from Singapore and the region to explore their artistic and creative possibilities and tell great stories.

In Singapore, the HFA will kick off with an exclusive event at SCAPE on 21 December from 6.00PM. Renowned local director Boris Boo will be the guest of honour, with one of his own films to be premiered at the event. This event will celebrate directorial films, and spur on local attendees to participate in the HFA as well.

Event registration for interested participants is at the link here. Registration slots are limited, and reserved for Huawei mobile phone users, who are eligible to bring along a friend for the event. Every successful registrant receives a complimentary HUAWEI FreeBuds Lite (worth $188) at the door.

Through the HFA, Huawei hopes to play a part in driving innovation and creativity within filmmaking through the use of smartphones, and highlight how mobile filmography is possible with advanced technology progression that fits complex camera capabilities in a smartphone camera.

"The HUAWEI Film Awards is an Asia Pacific festival dedicated to celebrating work shot on any Huawei mobile phone, with the goal of uncovering and supporting the talents of tomorrow. The festival aims to nurture the interest of local creative talents in smartphone film production by expanding their scope and freedom to create breath-taking films, thus providing them an entryway into the world of smartphone filmmaking," said Phil Xu, Managing Director of Consumer Business Group Singapore.

"We hope this platform will enhance collaboration between local film makers, content creators and talents, encouraging them to share new filming knowledge, showcase smartphone-cinematography skills, and gain recognition at national and regional levels," he added.

The HFA is now open and calling for entries from all budding smartphone-filmmakers and content creators from now till 25 February 2020 (11:59 PM GMT+8) to submit their completed short film entries at the link here. The winner of the APAC Best Film at the HFA will walk away with a grand prize of USD$20,000, and an all-expenses paid trip to Bangkok, Thailand for the awards ceremony.

The judging panel for HUAWEI Film Awards will include five prominent trailblazers in the film and broadcasting scene, namely Malaysian film and television producer and screenwriter Adele Lim, Thai postmodern author Prabda Yoon, and Rajay Singh, senior founder partner of film and TV commercial production company Directors Think Tank. Joining them are Alex Lin, Asia Pacific President of Huawei Consumer Business Group, and Chris Humphrey, who oversees regional broadcasting at A+E Networks.

The winners of HFA will be announced regionally on 6 March 2020. Other recognitions in the line-up of awards include APAC Best Director, APAC Best Cinematography, APAC Best Actor (Male or Female), and Country Level Best Film. Winners of all categories will receive a trophy and certificate. The winner of Country Level Best Film in Singapore will also walk away with additional prizes.

Submissions must be filmed entirely on a Huawei mobile phone with running time within 10 minutes, following the theme 'Empowering Your Possibilities'.

For further information regarding HUAWEI Film Awards, including terms & conditions and how to participate, visit the official HUAWEI Film Awards website at the link here.